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For Which Oven?
Food Processing (Putman Media, Inc.) - Itasca, IL - 4/11/2008
Advances in microwavable and dua/-ovenable
packaging deliver meals fast arid easy
without surrendering taste or texture...
New package formats for fresh
vegetables and fruits also are harnessing the power of steam cooking.
In-package microwave steaming protects the produce’s delicate
flavors and nutrients to deliver a high-quality cooked product, quickly
and easily.
One of the newer offerings in this category is
Freshtables from Minneapolis-based Sholl Group II.
Packed in a flexible bag and merchandised in the repfrigerated case
of supermarket produce departments, Freshtables are fresh fruits
and vegetables augmented with chef-inspired sauces and flavors. The
12 oz. of Freshtables in the bag cook in two minutes in the microwave.
Sholl’s Freshtables have an invisible valve
that opens automatically to allow steaming in the microwave. The
film is made by American Packaging. |
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FPA's 2008 Flexible Packaging
Achievement Awards Innovation Showcase
Flexible Packaging - Deerfield,
IL - 03/05/2008
The Flexible Packaging Association is proud to
share highlights from each of the entries from the 2008 Flexible
Packaging Achievement Awards competition. Winners of the competition
were announced at FPA's Annual Meeting in Orlando, Florida on
March 5, 2008.
 Freshtables with
Estersteam® Vent, American Packaging Corporation
Estersteam® provides real convenience and an
easy way to enter the microwave steamed meal market. The specially
designed Estersteam® valve
is pre-applied to rollstock, lidding and pre-formed pouch specifications
and works with frozen, chilled or ambient products. Under microwave
conditions the valve activates allowing the package to vent, so food
is moist and perfectly cooked. This technology is cost effective,
running on standard heat-seal equipment with no effect on production
efficiency and no capital investment. Additionally, this package
is capable of holding liquids without leaking and will not explode
while cooking or implode when cooling.
Judged in Packaging Excellence,
Printing Achievement and Technical Innovation.
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Festive Green Beans Recipe
Woman's Day - 12/4/2007
COOKING TIME: Active Time: 3 minutes, Total Time: 6 minutes
INGREDIENTS: 2 bags (12 oz each) Freshtables Steam Perfect Green
Beans with Garlic Butter, 2 Tbsp fresh lemon juice. 1/4 cup chopped
roasted red pepper
PREPARATION: 1. Cook Freshtables in microwave as package directs.
Pour into a serving dish. 2. Add lemon juice; toss to coat. Sprinkle
with roasted red pepper. |
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Form and Function
Food Business News - Kansas City, MO - 11/27/2007
The Sholl Group
II, Minneapolis, launched a similar product with the introduction
of its Freshtables SteamPerfect line. In addition
to the convenience of cooking the vegetables in the bag. The Sholl
Group II also noted that the steam-in-the-bag technology may improve
product quality, because too much heat and water may cause the loss
of vitamins and minerals...
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Sholl Group II COO Retires;
Execs Shift Duties
Packer Online - Lenexa, KS - 11/7/2007
Green Giant Fresh brand marketer The Sholl Group
II has restructured to prepare the company for expected growth.
The Eden Prairie, Minn.-based company continues
to see growth in sales and distribution of its latest line, the Freshtables
Steam products, Darci Eckermann, senior vice president, said.
Eckermann was promoted to senior vice president
of the Sholl Group II on Oct. 1. She is the former vice president
of marketing and business development. In her new position, she will
oversee sales, marketing, safety and quality systems and partner
relations in both the licensed and value-added segments of the company... [more] |
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Darci Eckermann New Senior
VP for Sholl Group II
Produce News - Englewood Cliffs, NJ - 11/5/2007
DARCI ECKERMANN, formerly vice president of marketing
and business development for The Sholl Group in Minneapolis, has
been promoted to senior vice president of The Sholl Group. She will
lead the company's aggressive growth plans by overseeing sales, marketing,
safety and quality systems and partner relations, for both the licensed
and value-added business segments.
Additionally, JASON LANDRY has been promoted to
director of sales at The Sholl Group, where he will be responsible
for developing and implementing the sales and distribution expansion
pro grams designed to support the expanding value-added business.
The company also announced the retirement of longtime
Chief Operating Officer TOM REMICK, who had been with the company
for 14 years. He will continue to provide legal support to The Sholl
Group, Potandon Produce, |
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Full Steam Ahead
Cadillac News - Cadillac, MI - 10/15/2007
Mr. Tidbit is steamed that there remains yet more
to report about what grocery manufacturers seem to believe is the
nation's now-overwhelming desire to steam things in the microwave.
He will not repeat the long list of steaming products
he has already described; for now he adds...
From Freshtables,
in one of the bagged-salad-greens coolers in the produce aisle, 12-ounce
bags of Steam-Perfect fresh vegetables or vegetable mixtures (eight
of
those and one fruit mixture) with sauce, in steaming bags, for
$3.99.
The Freshtables entry should not be confused
(although Mr. Tidbit certainly confused it) with the Green Giant
Fresh Freshtables (yes,
Green Giant Fresh Freshtables) 16-ounce bags of stir-fry-vegetable
mixes with sauce (four kinds), like wise found in a salad-greens
cooler, likewise $3.99. These are fresh veggies and sauce for stir-frying
(just add meat or don't), not for steaming. Remember frying? No
steaming bag. Clear? |
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Freshtables Steam Perfect Green Beans in Butter Sauce:
Easy Addition to Thanksgiving or Holiday Table
Associated Content - Denver, CO - 10/8/2007
Brand new to the market, as of late September,
Freshtables Green Beans offer the benefit of fresh-steamed, green
beans, which cook evenly in only a few minutes in their own pouch.
You do not even have to punch holes in the bag before cooking
in the microwave, and the beans are coated in a rich, garlic
butter sauce. This is a gourmet product, suitable for guests.
Information about this product can be found at http://www.freshtables.com,
something I discovered after trying them.
Freshtables Green Beans in Garlic Butter Sauce: Taste
I have often
prepared freshly steamed green beans, but only after pulling off
the strings... [more]
Freshtables Green Beans : Quality
From start to finish, no complaints. The beans come in a very
attractive bag... [more]
Freshtables Green Beans:
Price
It was on sale for $1.99 a bag... [more]
Freshtables Green Beans:
Serving Suggestions
I absolutely plan on making this a part
of my Christmas and Thanksgiving dinner... [more]
Freshtables Green Beans: Customer satisfaction
I was skeptical before buying these and absolutely crazy about
them afterwards... [more] |
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Full Steam Ahead
Star Tribune - Minneapolis, MN - 10/8/2007
Mr.
Tidbit is steamed that there remains yet more to report about what
grocery manufacturers seem to believe is the nation's now-overwhelming
desire to steam things in the microwave.
He will not repeat the long list of steaming products he has
already described...
From Freshtables, in one of the bagged-salad-greens
coolers in the produce aisle, 12-ounce bags of SteamPerfect fresh
vegetables or vegetable mixtures (eight of those and one fruit
mixture) with sauce, in steaming bags, for $3.99.
The Freshtables entry should not be confused (although Mr. Tidbit
certainly confused it) with the Green Giant Fresh Freshtables
– yes, Green Giant Fresh Freshtables – 16-ounce bags of stir-fry-vegetable
mixes with sauce (four kinds), likewise found in a salad-greens
cooler, likewise $3.99. These are fresh veggies and sauce for
stir-frying (just add meat – or don't), not for steaming.
Remember frying? No steaming bag. Clear?
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Convenience Packaging For
Consumers
Produce Business - Boca Raton, FL - 10/01/2007
Value-added packaging attracts harried shoppers
and builds profits...
According to Sarah Wangler, marketing manager for
Sholl Group II, Inc., Eden Prairie, MN, Green Giant Fresh products
include a variety of cut vegetables in microwavable bags. The brand
also offers sweet potatoes cubes and fries — sweet potatoes
are one of the "trendiest" vegetables in restaurants and
at retail, she notes.
The Freshtables brand takes produce to a new level
with StcamPerfcct pouches that include tucks of "chef-inspired
sauces" that melt during the 2-minute cooking time. |
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Microwave Cooking Valve
PackagingDigest.com - Des Plaines, IL - 10/01/2007
EsterSteam® steam-release valve is marketed
for the microwave cooi<ing of frozen meats and vegetables and
is said to provide consistency through controlled hole size and repeatability
of label performance. Reportedly steaming and microwaving foods simultaneously
to retain moisture while reducing cooking time, EsterSteam is said
to contain liquids without leaking, and is suitable for pouch and
lidding applications, American Packaging Corp., 515/733-1469, www.ampkcorp.com |
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Bumper Crop
Progressive Grocer - New York, NY - 09/17/2007
Fresh, dry grocery, HBC, you name it—innovation
lives, driven by consumer demand, and this latest round of new product
entries offers the cream...
Sholl Group: Freshtables SteamPerfect: The
Sholl Group II, marketer and evolutionary driver of the Green Giant
Fresh brand, is enlivening the fresh produce department these days
with Freshtables SteamPerfect, a line of vegetables, fruits, and sauces
in bags that steam the product in the microwave in two minutes. The
new line features nine varieties of vegetables and fruits infused with
chef-created sauces in 12-ounce ready-to-steam bags. The Scholl Group
says Freshtables SteamPerfect, at a suggested retail price of $3.99,
provides consumers with a convenient, healthy product. For more information
contact Sarah Wangler at (952) 475-9088, ext. 1114, or swangler@scholl.com... [more]
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On the Rebound: Fresh-cut
vegetables move forward after E. coli outbreak from spinach and
lettuce in 2006
Frozen Food Age - Melville, NY - 08/23/2007
Packaging appears to have come to the forefront.
Freshtables SteamPerfect is the first national brand to
come to market with the proprietary steaming microwave bags in the
United States," says Eckermann.
The Freshtables SteamPerfect line of fresh vegetables
and fruits with chef-created sauces comes in
unique steaming bags that steam the product in the microwave in just
about two minutes. The bag has an
invisible steaming valve that allows for pressure to build and safely
release at the end of the cooking
cycle. It is merchandised in produce sections (near the lettuce,
carrots, and salads) of grocery stores.
Eckermann believes the packaging will play "a more important
role in innovation. If you think about where
the most recent innovation has come from, it started with microwave
packaging. Now we've moved to
steaming packaging. It looks as though we are borrowing from some
of our neighboring categories. If we
continue to follow that process we will find packaging that will
support other cooking methods." She
believes that packaging is "going to be the key to providing
the convenience that consumers are looking
for. It (means) being able to deliver on freshness."... |
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A Fresh Take on Vegetables
Progressive Grocer - New York, NY - 08/1/2007
The new Freshtables
SteamPerfect line, from the Scholl Group II, represents a new way
to prepare vegetables and fruits fast. Featuring fresh fruits and
veggies paired with chef-created sauces and sold in proprietary bags
that steam the product to perfection after about two minutes in the
microwave, the product line will be sold in grocery stores' produce
sections. Additionally, over twice as many vitamins are preserved
by cooking with the Freshtables microwave bags than by boiling, says
the Minneapolis-based company, which is also the marketer of the
Green Giant Fresh brand. The line's varieties include Red Apples
and Raisins with Cinnamon Sauce, Broccoli and Baby Slim Carrots with
Cheese Sauce, and Green Beans with Garlic Butter, and a 12-ounce
package retails for a suggested $3.99. Find out more by visiting
www.freshtables.com.
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Packaging Styles,
Materials Changing for Fresh-Cut
Packer Online - Lenexa, KS - 07/27/2007
Packaging – always a crucial component in the fresh-produce
business – takes on even more importance when the product contained is fresh-cut,
manufacturers and shippers say. It's a simple matter of shelf life. But, they
add, shelf life is not exactly a simple matter.
"Any time you cut fruit and vegetables, you're going to
cut into its shelf life right there," said Todd Somers, vice president of
sales and marketing for Union City, Calif.-based Emerald Packaging. "So
there's always some sort of work going on in developing new packaging ideas."…
Packaging
manufacturers are constantly tweaking materials to gain more shelf life for precut
products, said Larry Narwold, vice president of sales for Eden Prairie, Minn.-based
The Sholl Group II, marketer of the Green Giant Fresh brand.
"The breathability and materials are constantly changing," he
said. |
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You've Lost That Lovin' Feelin'
Refrigerated and Frozen Foods - Deerfield, IL - 07/18/2007 (online
version of article)
Still more companies are targeting the value-added
fresh products segment. Among them is Scholl Group II Inc., Eden
Prairie, Minn., and Fresh 'N Healthy Farms, Hollister, Calif.
Scholl Group recently purchased licensing rights
to General Mills' Green Giant brand for most premium, packaged fresh
produce. Working with contract suppliers, Scholl introduced a broad
Green Giant Fresh line of premium and/or microwavable vegetables
and fruit. Scholl also used the recent United Fresh Marketplace exhibition
in Chicago to launch its Freshtables SteamPerfect microwave
steam products. Varieties include Butternut Squash & Cinnamon,
Red Apples & Raisins with Cinnamon Sauce, Sugar Snap Peas & Baby
Slim Carrots with Southwest Sauce and more. |
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Companies Pump
Out Produce Packaging
Packer Online - Lenexa, KS - 07/05/2007
With consumers demanding more ready-to-eat products,
convenience packaging is becoming increasingly important in the produce
sector.
As part of the trend of packaging more fresh-cut
and ready-to-eat items, several companies this year launched microwaveable
packages of fresh-cut produce. The Sholl Group II, Eden Prairie,
Minn., introduced Green Giant-brand Freshtables SteamPerfect Pouches
in May. The line consists of nine varieties of packaged fresh-cut
fruits and vegetables with sauces, including apples and raisins with
cinnamon sauce, broccoli and carrots with cheese sauce, and green
beans with garlic butter... |
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Business News
Food & Drug Packaging Magazine - St.
Charles, IL - 07/03/2007
Green Giant Fresh, a General
Mills licensee operated by Scholl Group II, unveiled Freshtables,
a line of fresh vegetables in a vented flexible bag designed
to steam in the microwave, at this year’s Food Marketing
Institute (FMI) show. |
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Green Giant's Fresh Packs
Get Steamed
PackagingDigest.com - Des Plaines, IL - 07/01/2007
The steaming bag technology for vegetables is
a trend heating up at several FMI booths this year. One example
was in the Green Giant Fresh booth from Sholl Group II, an Eden
Prairie, MN-based General Mills licensee. Sholl Group II unveiled
Freshtables®, a garden of new microwavable vegetable/sauce
combinations in microwavable steaming bags. Both fresh vegetables
and fresh fruit are packed under the Freshtables brand. "Freshtables
SteamPerfect™ is the first national brand to come
to market with a proprietary steaming microwave bag," says
Darci Eckermann, vp of marketing and business development for the
Sholl Group II. The 12-oz SteamPerfect microwave steaming bags
serve three to four...
Sholl Group II says that SteamPerfect
has been pioneered in Europe and in the U.S. by Excelsior and is
based on an innovative, patented Japanese concept of microwave
cooking. Sold in the produce section of grocery stores starting
this summer in regional markets, the products will soon roll out
nationally. The 12-oz packages carry a suggested retail price of
$3.99. They have a 14-day refrigerated shelf life. |
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Foodbits – News About Products
in Markets Near You
Steamed Vegetables
Staten Island Advance - Staten Island, NY -
06/27/2007
Freshtables SteamPerfect is
a new line of fresh vegetables and fruits with chef created sauces
sold in unique steaming bags that steam the product in the microwave
in just about two minutes. Freshtables are nutritious, fresh and
simple to prepare and provide consumers with convenient, healthy
food that tastes great. Freshtables SteamPerfect products are available
in nine varieties in the produce section (near the lettuce, carrots
and salads) of grocery stores. |
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The Sholl Group II Adds
SteamPerfect Line
Food Business News - Kansas City, MO - 06/26/2007
The Sholl Group II, the marketer of the Green
Giant Fresh brand, introduced Freshtables
SteamPerfect, a line
of vegetables, fruits and sauces in bags that steam the product
in the microwave in two minutes. The new line features nine varieties
that range from red apples and raisins in a cinnamon sauce to a
vegetable medley with cheese sauce or green beans in garlic butter.
The
products are being marketed in the produce department of grocery
stores, are available in 12oz packages and have a suggested retail
price of $3.99.
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What's Hot and
New in Refrigerated Foods
NFRA Quarterly Newsletter - Harrisburg,
PA - 06/01/2007
The Sholl Group II is launching Freshtables® SteamPerfect™ – a
new line of fresh vegetables and fruits with chef created sauces
sold in unique steaming bags that steam the product perfect in
the microwave in about two minutes. Freshtables are nutritious,
fresh, simple to prepare and provide consumers with convenient,
healthy food that tastes great. Freshtables will be available in
the produce section of grocery stores beginning this summer. For
additional product information, contact Sarah Wangler, 1-800-650-0276;
swangler@sholl.com. |
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Innovative Foods Put the
'New' in Nutritious
Havelock News - Havelock, NC - 6/20/2007
Grocery store shelves are lined with
products promoting good health, eating fewer calories and dining
on smaller portions for cook-free, easy eats.
You've probably heard the usual excuses people give for not
improving their diets: no time, no cooking skills, can't stand the taste of "healthy" food
products. Maybe you've been relying on those cliches, even though you
know you should drop a few pounds or cut back on sodium to lower your blood pressure.
Apparently the food industry has been paying attention.
Food companies are introducing healthful products with greater
convenience and ease of preparation and improved flavor. You'll also see food
packaging with portion control designed to keep you from overeating. Everything
from chips to sodas to desserts are available in 100 calorie packages.
Several new products were recently introduced at the Food Marketing
Institute's supermarket industry tradeshow in Chicago, and will appear on supermarket
shelves this summer or in the fall. Here's a taste of what's good for you...
Green Giant responds to the need for easy-to-fix veggies with
its line of [Freshtables®] steam-in-a-bag
cleaned and chopped vegetables. The selection includes Sweet Potato Fries, Squash
Medley and Cubed (butternut) Squash.... |
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Steaming While Nuking Is
Hot Food Trend
Food & Drug Packaging - St. Charles,
IL - 06/01/2007
Green Giant Fresh, a General Mills licensee
operated by Scholl Group II, unveiled Freshtables,
a line of fresh vegetables in a vented flexible bag designed to steam
in the microwave, at this year's Food Marketing Institute (EMI) show. |
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New for the Fridge:
Fresh vegetables in microwaveable steaming bags and fresh-cut bagged
vegetables, fruit highlight new product introductions at FMI.
Frozen Food Age - Melville, New York - 5/2007
Fresh
vegetables in microwaveable steaming bags and fresh-cut bagged
vegetables, fruit highlight new product introductions at FMI.
An
innovation in steaming fresh refrigerated vegetables and a line
of fresh-cut vegetables featuring such popular Southern fare as
collard, kale, mustard and turnip greens, and rutabaga were among
the new refrigerated foods introduced at the FMI Show held in Chicago
early this month.
The Sholl Group II, Minneapolis, introduced Freshtables
SteamPerfect, a line of fresh vegetables and fruits in steamable
bags. Sholl Group II is the marketer of Green Giant Fresh brand,
and Green Giant fresh fruits and vegetables are used in Freshtables... [more] |
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The Marketplace
of Ideas
Grocery Headquarters - New York, NY - 05/01/2007
In both Chicago and Montreal this month,
buyers can find a plethora of products and programs to take home
to their shoppers...
The Sholl Group II/Green Giant Fresh is sampling its Steam
Perfect Freshtables line of fresh-cut vegetables at United. "We
have four different sauces and nine different SKUs," says Sarah
Wangler, marketing manager at the Eden Prairie, Minn.-based firm.
Varieties include cinnamon/butter apples, and assorted vegetables
with cheese sauce, garlic butter sauce, and a hot and spicy Southwest
sauce that comes with sugar snap peas. |
